At 7:30 this morning, I got a text from my editor, who obviously wants to kill me. It read: “Burger King starts serving Mac n Cheetos today… taste test when available!” And so began my Monday, with a trek to my local BK to sample the fast food chain’s newest novelty foodstuff.
In what seems like a response to Taco Bell’s Doritos taco shells in an increasingly dangerous —dangerously cheesy? — fast food turf war, BK’s Mac n’ Cheetos are a deep-fried mac ‘n’ cheese bite covered in Cheetos “dust.” This latest entry in the junk food arms race comes from Frito-Lay, who previously partnered with Taco Bell (on the $1 Beefy Fritos Burrito — I must say, they have the catchy naming down). Et tu, Brute?
A five-pack of these neon-orange nuggets sets you back $2.50. About the same size as a chicken nugget, and just as dense, a Mac n’ Cheeto tastes exactly how you’d expect Cheetos-dusted macaroni and cheese would taste: like a gritty, fried nugget of Easy Mac, rolled in the remains of the bottom of a bag of Cheetos. It’s also really, really salty.
The Cheetos dust is allegedly to make the whole thing taste cheesier, but the jury’s still out on that count. Can something be cheesy if there’s no semblance of real cheese?
As one of my colleagues said: “This thing doesn’t even belong in reality. Why?” I don’t know. Actually, I do, and it’s to make money. Kudos to the BK hype machine on the idea. Too bad this is just terrible.
If you like fake tasting cheese, by all means, try these out. We’ll stick with the classics.
credit: Chicago Tribune